The Blog & Squeeze Package
A blogging and marketing piece delivery site for promoting your business – A WordPress website customized for blogging and delivering a marketing piece/lead magnet such as an e-book, multi-part email series, discount coupons, etc. Great for developing lists and identifying potential buyers.This package includes:
- Blog page made to appear self-standing available via a client subdomain such as http://blog.clientdomain.com.
- Client payload announced prominently on the blog page pointing visitors to landing/squeeze page.
- Landing/squeeze page with web form accepting name and email address in exchange for payload.
- CAN-SPAM Act compliant double opt-in sequence registering visitor for future email messages.
- Custom copywriting for promoting payload effectively.
- Google Analytics configured
- Google Webmaster Tools sitemap
- SEO- friendly website directory structure
- Blog configured to post all client- written articles to Twitter, Facebook Wall and Linkedin Status line.
- Google Analytics and WordPress Stats traffic reports made available online.
- Look and feel made to match existing website.
- Weekly email of spreadsheet containing all contacts gathered through site web form.
- Weekly site database backups delivered weekly via email.
- Complete WordPress administration panel access for updating all site content.
- HostGator-branded website hosting and InfusionSoft email system used for web forms, double opt-in emails.
